ISBN-10: 9814058424
ISBN-13: 9789814058421
Hardcover: 200 pages
Publisher: Prentice Hall (2001)
Condition: New - Rare
List Price: RM80.50
Price: RM72.45
You Save: RM8.05 (10%)
Product Description
This book is written to assist the retailers in addressing the retail challenges in the millennium. Retailers need to upgrade in view of the intense competition and the ever-changing business environment. Time, manpower and budget are banes to formal classroom training. Most retailers rely on-the-job training. Mistakes are costly and learning is slow. Thus, this book provides a quick read for retailers to understand the working mechanism on the retail shop floor better, thereby improving their retail performance.
Of special interest are the small retailers who are badly hit in recent times and need flexible upgrading programs such as self-improvement books. This book is also a suitable read for budding entrepreneurs who want to try their hands in retail, and, provides a quick orientation to the local retail trade.
